Did you know the global gaming market is set to hit $201.4 billion by 2027?
That’s bigger than movies and music combined. From consoles to headsets, gamers don’t just play – they invest in their setups. And that means there’s a huge opportunity for affiliates like you to cash in.
If you’re a blogger, YouTuber, or just getting started in affiliate marketing, gaming is one of the best niches to explore. People are always hunting for new gear, upgrades, and subscriptions – and they’re ready to spend.
In this post, I’ll walk you through 15 gaming affiliate programs worth joining in 2025. Whether you’re into hardware, accessories, or digital products, there’s something here you can promote.
And here’s the best part: even if you’re a beginner, you can earn commissions in this niche — especially if you have the right training (more on that later).
What Makes a Great Gaming Affiliate Program?
Not all gaming affiliate programs are worth your time. Some look shiny on the surface but end up being hard to promote or barely worth the effort.
Before jumping into a list of programs, here are a few things I look at to decide whether an affiliate program is worth signing up for:
- Commission rate – Gaming gear and software can be expensive, so you want a program that rewards you fairly. A 3% commission on a $3,000 gaming laptop is much better than 20% on a $10 mouse.
- Cookie duration – Longer cookies mean more chances to get credit for a sale. If someone clicks your link today and buys a week later, you still want that commission.
- Brand reputation – Gamers trust certain brands. If you recommend a no-name headset that breaks in a month, your readers won’t come back. Stick with companies people already know and respect.
- Product range – The best programs give you flexibility. A gamer who doesn’t need a new console might be looking for accessories, mods, or digital downloads.
- Easy tracking – The program should show your clicks and sales clearly.
- Affiliate support – A good program offers banners, text links, maybe even email swipes. The easier they make it for you to promote, the faster you can get results.
Keeping these things in mind will help you pick programs that actually pay off instead of wasting time with low-quality offers.
And remember, knowing which programs to join is only half the battle. The other half is learning how to promote them the right way, which is where affiliate training comes in.
Top Gaming Gear Affiliate Programs
When most people think about gaming, they picture high-powered PCs, flashy RGB keyboards, and ultra-comfortable chairs.
Gaming gear is the bread and butter of the industry, and it’s also where a lot of money gets spent. In fact, many gamers upgrade their setup regularly, meaning repeat opportunities for affiliates.
If you’re building a gaming-focused blog, YouTube channel, or even a Twitch stream, gear affiliate programs are some of the easiest to recommend because the products sell themselves.
Below are some of the top gaming gear affiliate programs worth joining in 2025.
1. SteelSeries Affiliate Program
If you’ve ever watched a pro gamer’s Twitch stream, chances are you’ve seen a SteelSeries headset or keyboard in action.
They’ve built a reputation for reliable, high-performance gear that competitive players trust. For affiliates, that kind of brand recognition makes your job a whole lot easier.
Their affiliate program, which you can find on Impact, gives you up to 8% per sale. Brand recognition among the gaming audience will help you to convert.
You can promote a wide range of gaming products from SteelSeries to your audience including gaming mice, keyboards, headsets, controllers, and other accessories.
SteelSeries gear isn’t just popular, it’s aspirational. Casual gamers often look up to the pros, so they’re more likely to buy what they see them using.
If you’re writing about gaming setups, streaming gear, or “best of” lists, SteelSeries is a natural fit to recommend.
Currently, the program isn’t taking any new applications but plans to reopen soon. It’s worth looking into when that time comes so keep an eye out for updates.
2. Razer Affiliate Program
Razer is one of the biggest names in the gaming world, known for its high-performance laptops, keyboards, mice, headsets, and even gaming chairs.
Because the brand has such a strong reputation among gamers, promoting Razer products can be a natural fit if your audience is into premium gear and flashy RGB setups.
The cool thing about Razer is the wide range of products you can promote. Whether it’s a pro-level gaming laptop or something smaller like a budget-friendly mouse, there are plenty of options that fit different audiences.
And since gamers tend to be loyal to Razer’s brand, conversions can be strong if your content shows the gear in action – think product reviews, setup guides, or even “best Razer accessories” listicles.
You can find Razer on the Impact affiliate network offering up to 3% per sale in commissions. 3% may not sound like a lot but with brand recognition and loyalty, the conversions will add up quickly.
If you’re looking for a program with a household name in gaming, Razer should definitely be near the top of your list.
3. Logitech Affiliate Program
Logitech has been around for decades and is a trusted name in both gaming and general computer accessories.
Their Logitech G line focuses on esports-ready gear like mice, keyboards, headsets, and racing wheels. This makes the program a solid fit if your audience includes casual gamers, streamers, or competitive players.
And thanks to their acquisition of Astro Gaming, they also cover the premium headset market, giving affiliates a wider product base to promote.
For affiliates located in the United States, Canada, and Mexico, you’ll find their affiliate program on the Impact affiliate network. Logitech also has localized affiliate programs for The United Kingdom, Germany, France, Switzerland, Italy, and The Netherlands if you’re based in Europe.
Baseline commissions are 4% and you can earn all the way up to 10% depending on the brand, or with seasonal incentives and bonus commissions.
The big win with Logitech is brand recognition. People know and trust the name, so conversions can be easier compared to smaller niche brands. Plus, with entry-level gear all the way up to pro esports equipment, you can reach a wide range of budgets.
4. Alienware Affiliate Program
Alienware, owned by Dell, is famous for its high-end gaming desktops, laptops, and monitors. These are premium products which means bigger payouts when you make a sale. If your audience is into hardcore PC gaming, Alienware is a program you’ll definitely want to look at.
To promote Alienware, you’d have to join the Dell Home and Office program on CJ Affiliate if
you’re in the United States. If applicable, there’s also programs for Canada, India, UK, Germany, France, and Brazil.
Alienware products are usually 1% per sale and the program cookie duration is only 3 days. Neither of these terms satisfies what makes a great affiliate program but it’s hard to deny the brand recognition and product quality for gamers.
Alienware products are on the expensive side, but that also means one sale can net you solid commissions. Content ideas that work well here include setup tours, laptop comparisons, and gaming performance reviews.
5. Secret Lab Affiliate Program
If a gamer’s throne could be a gaming chair, many of them would pick Secretlab. These chairs are not just comfortable, they’re built for long streams and marathon sessions, and they’re frequently featured in pro esports setups and Twitch streams.
Secret Lab runs their own affiliate program which you can sign up to directly on their affiliates page. They offer up to 12% commissions which is very rewarding for gear affiliate programs.
Secret Lab stands out for several reasons:
- High quality meets high comfort – Their chairs are designed to last and have earned awards from PC Gamer, IGN, and GamesRadar.
- Global reach – They’re set up in 7 regions and ship to over 50 countries worldwide.
- Stylish and aspirational – Whether it’s for gaming or work-from-home, the Secretlab aesthetic and reputation make this an easy recommendation if you’re writing about setups or gear upgrades.
Secret Lab also works hard get your visitors converted into sales as they spend heavily on retargeting ads. A sale for you is a sale for them so it makes sense. This is the perfect high-ticket, high-quality product that you can promote – perfect for your gaming affiliate content.
Specialized Gaming Equipment Affiliate Programs
If you’re catering to gamers who want the best-of-the-best for their setups, this is where things get exciting. Specialized gear goes beyond standard keyboards and mice. We’re talking high-performance headsets, ergonomic chairs built for marathon sessions, modded controllers that give players an edge, and pro-level audio equipment.
These affiliate programs are great if your content leans into competitive gaming, esports, or “dream setup” style recommendations.
6. Elgato Affiliate Program (via Corsair)
If your audience includes streamers or gamers who create content for YouTube or Twitch, Elgato is a must-have affiliate program. They’re known for products like capture cards, stream decks, key lights, and green screens, all essentials for high-quality streaming setups.
With more people turning gaming into content creation, Elgato products are in high demand and trusted by creators worldwide.
The brand is owned by Corsair, so you’ll find their affiliate program under the Corsair umbrella.
The Corsair affiliate program is on Impact with a 1% per sale commission rate but I also found it on Flexoffers with 2.4%.
Elgato products fit into a specialized niche of streamers and content creators, not general gear, so keep this in mind when creating affiliate marketing content.
7. Thrustmaster Affiliate Program
If you’re into sim racing, flight sims, or space games, you’ve probably heard of Thrustmaster. They’re one of the biggest names in simulation gear – think racing wheels, joysticks, and flight controllers.
Simulation gaming is a passionate niche with players who invest in high-ticket gear.
A Thrustmaster racing wheel can easily cost $300 – $500, while a full HOTAS (hands-on throttle and stick) setup for flight simulators can run even higher. That means your commissions can add up quickly, even with a modest percentage.
Thrustmaster runs their own affiliate program so you can sign up from their affiliate page. They give affiliates commissions of up to 10% per sale.
Bloggers and creators in the simulation or immersive gaming niche will find this program especially lucrative. Think content like:
- “Best Racing Wheels for Xbox & PC”
- “Essential Gear for Microsoft Flight Simulator”
- “Top Flight Sticks for Elite Dangerous Players”
What I like about Thrustmaster is that it taps into a dedicated audience. Sim gamers aren’t casual – they’re hobbyists who spend big on gear to get the most realistic experience possible. That makes them highly motivated buyers who are willing to click your affiliate links.
8. Modded Zone Affiliate Program
Customization is huge in gaming. Modded Zone taps into this by selling custom-designed controllers for Xbox and PlayStation. Gamers can tweak colors, buttons, grips, and more to create a controller that feels unique.
Why promote? Custom gear has a strong appeal because it’s personal. Many gamers want their setup to reflect their style, and a custom controller is a relatively affordable way to do that.
If you’re running a blog or channel that covers console gaming, Call of Duty loadouts, or esports highlights, Modded Zone is a natural fit. You can show off unique controllers, do unboxing videos, or write “best controller mods” reviews.
The biggest selling point about Modded Zone is the emotional hook. People don’t just buy a controller – they’re buying something that shows off their personality. That makes them more willing to click “buy now” through your link.
You can register directly from the Modded Zone website for their affiliate program. They pay 3% on sales and give your clicks 30 days to convert.
9. Sennheiser Affiliate Program
Sennheiser is a world-class audio brand. While not strictly a “gaming company,” their headsets and mics are widely used by gamers and streamers who care about crisp sound.
The big selling point here is audio quality. Sennheiser has credibility in both music and gaming, which makes their products versatile.
You can position them not only for gaming but also for podcasts, streaming, and music lovers.
For bloggers, this is great because you can target crossover niches:
- Gaming + streaming setups
- Gaming + music production
- Work-from-home + gaming gear
Sennheiser brings brand authority. If a beginner streamer sees you recommend Sennheiser, it adds weight to your content. Plus, their higher-end headsets mean higher commissions.
I found Sennheiser on Flexoffers, one of my favorite networks, but the brand is available on other networks as well. Commissions start at 5% per sale and can go up to 10%.
Gaming Services and Content Affiliate Programs
Not every gamer wants to drop hundreds of dollars on new hardware. Many prefer digital services that give them instant access to games, guides, or online communities.
This category is great for affiliates because:
- Services often run on subscription models, which means recurring commissions.
- They usually have lower barriers to entry for customers (cheap or free trials).
- The audience is massive – from casual console gamers to hardcore MMO players.
If your content leans toward gameplay tips, budget-friendly gaming, or MMO communities, these programs can be a goldmine. Let’s look at three of the best.
10. Gamefly Affiliate Program
GameFly is often called the “Netflix for video games.”
Instead of paying full price for every new release, gamers can rent or buy games for consoles and even stream them directly.
Promoting GameFly is a no-brainer. GameFly makes gaming affordable and flexible, which has huge appeal for parents, casual gamers, and anyone who doesn’t want to pay $70 for every new release. It also attracts retro fans since they still carry older titles.
And for your effort, GameFly gives you a flat $5 fee for each new user who signs up. Well-established affiliates or those with high performance can get up to $15 per signup. There are also percentage commissions (8-10%) for game or movie sales from their store.
You can sign up for the GameFly affiliate program through CJ Affiliate.
11. Zygor Guides Affiliate Program
Zygor specializes in in-game strategy guides for popular MMOs like World of Warcraft. Their guides help players level faster, earn more gold, and avoid endless grinding.
Because these are digital products, the payouts are strong. Half of every sale goes to affiliates. A single $50 purchase nets you $25. That’s a lot better than pushing a $20 headset for a 5% cut.
Plus, there’s also a chance to earn up to $42.99 per customer in monthly recurring income because Zygor also offers paid subscriptions. This is a great way to build passive income.
Zygor is a smart fit for bloggers, YouTubers, or streamers who cover MMO content. You can easily weave it into leveling tutorials, gear recommendations, or “best addons for WoW” type posts.
The beauty of Zygor is the audience loyalty. MMO players are known for investing serious time into their games, and they’re willing to spend a little extra for an advantage. That makes them a high-converting market for affiliates.
12. WarGaming.net Affiliate Program
Wargaming.net is the company behind World of Tanks, World of Warships, and several other strategy-based online titles. They dominate the free-to-play multiplayer niche with millions of active players worldwide.
The best part about promoting Wargaming is the low barrier for entry. Because the games are free to join, players are more likely to sign up through your link. From there, many spend money later on upgrades, premium accounts, or cosmetic items, which keeps the commissions flowing.
Currently, Wargaming has 40 different offers you can promote by joining their in-house affiliate program.
This program is a natural fit for affiliates who write about PC gaming, free-to-play titles, or strategy games. You could create content like “Best Free-to-Play Games on PC” or gameplay breakdowns to attract clicks.
For affiliates, the appeal is clear: free-to-play models tend to convert better because the audience doesn’t feel pressured to spend right away. That makes it easier to get signups and build steady earnings.
Gaming Lifestyle Affiliate Programs
Gaming isn’t just about what happens on the screen, it’s a lifestyle. From powerful laptops and headsets to premium audio gear and even gamer-inspired clothing, there’s a whole world of products that support and celebrate gaming culture.
This category is great for affiliates because it goes beyond the usual mice and keyboards. These programs let you reach different sides of your audience: the gamer looking for a new setup, the streamer who wants top-tier sound, and even the casual fan who just loves gaming-inspired fashion.
Let’s look at three affiliate programs that fit perfectly into the gaming lifestyle niche.
13. Omen (by HP) Affiliate Program
HP’s Omen brand is dedicated to serious gaming hardware. From high-performance laptops and desktops to monitors and accessories, Omen competes directly with other top gaming PC brands.
Even though the HP affiliate program is giving 1% commissions, Omen products are high-ticket items. Gaming laptops and desktops can cost anywhere from $1,000 to $3,000, which means even a modest commission adds up fast.
For affiliates, this program works well in niches like PC gaming, esports, or streaming setups. Content ideas include “Best Gaming Laptops in 2025,” “How to Build a Pro Streaming Setup,” or comparison guides between Omen and Alienware.
Omen has the brand recognition of HP behind it, but with a dedicated gaming identity. That makes it easier to position them as both trusted and gamer-focused, which helps conversions.
You’ll find HP’s affiliate program through CJ Affiliate. I do think I’ve seen their program on other networks too so you can check your preferred affiliate network to see if they’re also on there.
14. Bose Affiliate Program
Bose might not be a “gaming company,” but their headphones, earbuds, and speakers are loved by gamers, streamers, and anyone who values top-tier sound.
Why promote Bose?
Because audio quality is universal. A gamer might buy Bose headphones for competitive play, but they’ll also use them for music, work calls, or streaming. That means your content can connect with multiple audiences at once.
This program fits especially well for affiliates writing about premium setups, streamer gear, or hybrid work-and-play equipment. For example, a post comparing “Best Headphones for Gaming and Music” could feature Bose alongside gaming-specific brands.
Bose products tend to be higher ticket, which means commissions can add up nicely. Plus, the brand carries serious recognition. When people see Bose recommended, they trust it.
There program on CJ Affiliate gives you 3% – 5% commissions (depending on the product type). If you’re outside of the US, you’ll find localized programs for Canada, Australia & New Zealand, and Europe (France, Germany, and United Kingdom). The terms and commission rates are different for these regions.
15. Into The AM Affiliate Program
Into the AM is all about gamer-inspired apparel. Their line of graphic tees, hoodies, and accessories appeals to players who want to wear their passion outside the screen.
The great thing about Into the AM is that it’s fun, affordable, and easy to promote. While not every reader is in the market for a new PC, almost anyone can pick up a $20 t-shirt. That makes conversions easier, especially if your audience skews younger.
You’ll need to fill out a form accessible from their affiliate page to get started with Into the AM. Their 10% per sale is a generous one.
This program works well for lifestyle bloggers, YouTubers, or TikTok creators who mix gaming content with culture and fashion. Posts like “Best Gifts for Gamers” or “Top Gaming Apparel Brands” are perfect spots to feature Into the AM.
Affiliate marketers often overlook apparel, but it’s a smart way to diversify. People might not buy a new headset every year, but they’ll happily refresh their wardrobe.
How to Make the Most of Gaming Affiliate Programs
Joining the right affiliate program is only the first step. The real magic happens when you learn how to promote these offers the right way. A lot of beginners sign up for programs but never see results because they skip the strategy part.
Here are a few proven ways to get the most from gaming affiliate programs:
1. Focus on one niche at a time
Don’t try to promote everything at once.
If you’re into PC gaming, start with headsets, keyboards, or streaming gear. If your audience loves console gaming, stick with controllers or accessories.
This makes your content more focused and builds trust.
2. Create content that gamers are actually looking for
Product reviews, comparison guides, and “best of” lists work really well. After doing your keyword research, create titles like:
- “Best Gaming Headsets Under $100 in 2025”
- “Omen vs Alienware: Which Gaming Laptop Should You Buy?”
- “Top 10 Gifts for Gamers This Year”
When your content solves real problems or helps people make a buying decision, clicks and sales follow naturally.
3. Mix in lifestyle content
Gaming isn’t just about the hardware.
Apparel, premium audio, and subscription services are easier to promote than you think. A simple holiday gift guide could include a gaming laptop, a Bose headset, and a fun Into the AM hoodie, all in one post.
4. Use multiple platforms
Don’t limit yourself to just a blog. In 2025, that could mean not getting seen at all.
Short-form videos on TikTok, YouTube shorts, or even Instagram Reels can drive serious traffic to your affiliate links. Gaming is highly visual, so platforms where you can show off products work well.
5. Time your promotions
Affiliate sales in gaming spike around big releases, events, and holidays.
For example, think of new Call of Duty or FIFA drops, Black Friday deals, or even back-to-school laptop sales. If you publish your content ahead of those dates, you’ll ride the wave of increased searches and shopper intent.
Timing can turn a trickle of sales into a flood.
6. Be honest about what you use
Gamers can smell fake recommendations a mile away. If you hype up a headset you’ve never tried (or wouldn’t actually buy), it hurts your credibility.
Instead, talk about the gear you personally use, or be upfront if it’s something on your wishlist. Real experiences and opinions build trust, and trust leads to clicks and conversions.
7. Get the right training
This is the step most people miss. Especially if you’re just starting out as an affiliate marketer.
You can join every affiliate program out there, but if you don’t understand how to drive traffic, rank on Google, or build an audience, your links won’t earn. That’s where proper affiliate marketing training comes in.
Conclusion
The gaming industry is only getting bigger. From high-end headsets to lifestyle apparel, there’s no shortage of products you can promote. The affiliate programs I’ve shared here are just the start. You’ll find plenty of opportunities if you know how to market them the right way.
Success doesn’t come from joining every program you see. It comes from picking a niche, creating helpful content, and building trust with your audience. When you combine that with the right training, affiliate marketing becomes much easier (and more fun).
That’s why I always recommend starting with Wealthy Affiliate. It’s the platform where you’ll find step-by-step training, tutorials, and a supportive community to help you actually make money as a gaming affiliate.
If you’re ready to turn your passion for gaming into an income stream, check out my full Wealthy Affiliate review and see how it can help you get started the right way.
