BODi (formerly known as Beachbody), recently abandoned their long-standing multi-level marketing (MLM) model in favor of a more modern single level affiliate program.
As of January 1st, 2025, the BODi partner network officially ended, marking a huge shift in the way the fitness giant approaches its distribution strategy.
This is a major opportunity for content creators in the fitness niche and former MLM partners looking for a more straightforward earning structure.
BODi’s executive chairman more or less summed up my very thoughts on the differences between affiliate marketing and MLM when he declared the MLM model as “outdated and unsustainable”. In his own words:
“The evolution to the affiliate model offers a simpler, more modern approach to customer acquisition and will directly reward the seller for their effort. The organizational challenges and complexity of the MLM approach has weighed on the company’s turnaround and the ability of partners to optimize their potential. We are confident this shift will be beneficial to stakeholders and to new potential participants.”
With the fitness and wellness industry projected to surpass $200 billion by 2030, BODi’s strategic pivot will help them to capture a wider audience through a more transparent and accessible partnership model.
In this post, we’ll explore everything you need to know about the BODi affiliate program, from commission structures to how you can earn whether you’re a new affiliate or former Beachbody coach.
This post may contain affiliate links. ThriversHub earns commissions at no extra cost to you when purchases are made through links on this page. For more info, visit the disclosure page.
From Beachbody MLM to BODi Affiliate Program
For over two decades, Beachbody operated under a multi-level marketing structure that required “coaches” to recruit downline members while selling fitness products.
This pyramid-shaped commission structure created challenges such as market saturation, complex compensation plans, and low profits for those who couldn’t build large teams.
The executive chairman’s assessment shows they recognized that the MLM business model created more problems than opportunities for most participants. According to industry data, less than 1% of MLM participants ever make a profit, with many of them spending more on required purchases than they earn in commissions.
The January 1, 2025 transition date happens to coincide with New Year’s fitness resolutions and offer a fresh start. The new model eliminates:
- Downline recruitment requirements
- Team volume thresholds
- Complicated rank advancement structures
- Mandatory personal purchase requirements
How The New BODi Affiliate Program Works
BODi now operates their affiliate program through the Impact affiliate network, a well-respected third-party platform that manages programs for many other brands across different niches.
This single-level commission structure means affiliates earn solely on the sales they refer, no team-building or downline management involved.
The Impact affiliate network provides tracking, analytics and payment processing. Each affiliate receives a unique tracking link that monitors clicks, conversions and commissions in real time. This technology-driven approach offers some advantages:
- Clear attribution for all sales
- Accurate conversion tracking across all devices
- Streamlined payment processing
- Professional-grade marketing materials
For former partners moving from the MLM structure, this simplifies things in a major way. Rather than managing teams, and meeting complicated qualification thresholds, affiliates can focus entirely on creating helpful content and driving direct sales through their own promotional efforts.
How Much Does BODi Affiliate Program Pay?
The BODi affiliate program compensation structure is totally different from the previous MLM compensation model. You are paid on sales you directly refer and do not have to focus on qualifying for team cycle bonuses and complicated binaries.
Commission Rates and Earning Potential
BODi’s new affiliate program offers some very rewarding commission rates for affiliates who are able to promote their 130 products. These famous products include:
Affiliates can earn up to 50% commissions per sale depending on the terms of the sale. Base payouts range from 20% – 40% and you can qualify for a higher payout (up to 50%) once your total sales exceed $500 for the month.
Also, affiliates get paid for subscription renewals once you make over $150 in renewals during a qualifying month.
The affiliate program features a 30-day cookie duration, meaning you’ll receive credit for purchases made within 45 days of a visitor clicking your affiliate link.
Payments are processed monthly for all earnings over $50. The Impact affiliate network handles payments and has options for direct deposit, PayPal or check. Knowing what you earned is a transparent process, with detailed reports showing the specific products purchased through your links and the exact commission earned for each transaction.
Compared to the average fitness affiliate program offering 15-25% commissions, BODi’s potential 50% commission rate represents a huge opportunity for dedicated affiliates.
Beyond the base commission structure, BODi offers some incentives to drive affiliate performance.
- 15% discounts on BODi products for personal use
- Early access to product launches
- Seasonal promotional bonuses during peak fitness periods
Benefits of BODi Affiliate Program
Whether you’re a transitioning partner of Beachbody from their MLM setup or an affiliate marketer working in the fitness niche, BODi’s new affiliate program offers some benefits.
Being hosted on Impact means that you have access to a tracking dashboard where you’ll find solid performance insights and more. The intuitive interface allows you to monitor key metrics including:
- Click-through rates by promotion and platform
- Conversion rates
- Commission earnings and payment status
- Top performing content and products
The dashboard provides real-time data updates and you can customize the reporting features how you want.
Next, having mobile access means you can always monitor your progress on the go. You can even set up optional alert notifications for significant sales or commission milestones.
These two features (tracking & analysis and mobile access) empower you to adjust your promotional efforts based on what is working and what isn’t.
Marketing Support & Resources
Another great benefit of being a BODi affiliate is that they care about your success. This is evident through the provision of marketing support and resources to support your affiliate marketing efforts.
These resources include:
- Professionally made product images and videos
- Pre-written social media copy and sample posts
- Customer success stories and testimonials
- Seasonal campaign materials
There’s also the partner newsletter which is meant to give affiliates early notice about flash sales, special offers and new product launches.
Yet another benefit is the special discount for affiliates. You will find the special promo code to apply for the discount, in your personal Impact dashboard.
Who Should Join the BODi Affiliate Program?
The first thing you need to know about who should join the BODi affiliate program is that only legal residents of the United States, Canada and Puerto Rico are accepted into the program. This is in line with the previous MLM setup in regards to who could join.
The BODi affiliate program is perfect for several types of content creators and influencers.
Former BODi MLM partners and coaches have a significant advantage with this new structure. They already have existing product knowledge and customer relationships making it easier to get off to an easy start.
Health and fitness content creators may have wanted to promote Beachbody products in the past but got turned off my the MLM business model and its requirements.
Since they already produce workout advice, nutrition guidance, or wellness content, they will find natural alignment with what BODi has to offer. Having an existing audience who are likely already interested in fitness solutions means you have high conversion potential.
Wellness coaches and personal trainers can supplement their income by recommending BODi programs that complement their in-person training. The 50% commission potential creates a meaningful revenue stream without the complications of the previous MLM structure.
Lifestyle bloggers and social media influencers who focus on health, self-improvement, or personal development can easily add BODi promotions within their existing content strategies.
Requirements for Joining BODi Affiliate Program
In order to join the BODi affiliate program, you must first join Impact affiliate network or have an active account with them.
After you’re approved to promote programs on Impact, you can then apply to join the BODi affiliate program. BODi maintains quality standards for their affiliate program to ensure productive partnerships.
The application process requires details about your promotional platforms (ie. website, social media, etc.), audience demographics, and content approach. BODi evaluates applications based on:
- content quality and relevance
- how your audience aligns with BODi customer profiles
- website traffic and engagement
- professional presentation and brand compatibility
Approved affiliates must adhere to FTC disclosure requirements, clearly identifying affiliate relationships in all promotional content. BODi also prohibits misleading claims, inappropriate comparative advertising, and deceptive marketing practices.
There are no minimum traffic requirements, which makes the program accessible to both advanced and beginner content creators. However, active content production and genuine engagement with fitness topics can help to increase your chances of getting approved.
How To Succeed With the BODi Affiliate Program
Ok, so you’re all signed up, you’re loving the benefits of being a BODi affiliate and you’ve checked every box up to this point. How do you make money with the BODi affiliate program and maximize your earnings?
There are several promotional approaches you can apply to become successful with the BODi affiliate program.
Content marketing is by far the most sustainable strategy, creating valuable resources that drive long-term traffic. Some content formats that work well include:
- detailed program reviews that include your personal results
- comparisons of different BODi programs
- nutrition guides to complement different BODi workout plans
- transformation stories and progress tracking
Social media promotion works best when focusing on real experiences rather than direct selling. Share your personal fitness journey using BODi programs, highlighting specific benefits and results rather than generic promotional language.
Email marketing to engaged subscribers often generates the highest conversion rates. Segment your email list to target specific fitness interests and goals, matching BODi programs to subscriber needs.
Participation in BODi’s community wellness events provides excellent content creation opportunities. Share your experience through photos, videos, and testimonials to leverage the credibility of in-person connections with trainers and fellow enthusiasts.
Common Mistakes To Avoid
If you want to succeed as a BODi affiliate, here are some common affiliate mistakes you need to avoid.
Overselling rather than authentically sharing experiences creates audience resistance. Focus on genuine results and specific program benefits rather than aggressive sales tactics that can undermine your credibility.
Not following FTC disclosure requirements can lead to program termination. You should always clearly identify affiliate relationships whenever you post promotional content. If you notice at the top of this page, I disclosed that this post may have affiliate links. This is how you’re supposed to disclose that you’re an affiliate.
Next, if you don’t track your performance metrics, then you will not know what is working from what isn’t. Go through your dashboard data on a regular basis to find the highest converting content types and promotional platforms.
Steer clear of these common mistakes and you should have no problem finding success as a BODi affiliate.
Conclusion
Whether you’re a former MLM partner looking for a more sustainable business model or a content creator looking to monetize your fitness-focused audience, the BODi affiliate program offers a rewarding opportunity to earn while promoting products you believe in.
Their move from an MLM structure to a more modern single-level affiliate program on the Impact affiliate network makes it more accessible to interested content creators.
No more team-building and complicated commission structures means you can focus on helping potential customers through content creation.
If you’re new to affiliate marketing and need to build an effective AI-assisted strategy, check out the Wealthy Affiliate community where you can learn and build your affiliate business in a structured way.
